n 2017, Indiegogo experimented with a guaranteed shipping marketplace. To celebrate and create some buzz, we launched the GOGO Pop-up: an online pop-up shop.
Role: Photography, Illustration, Layout, Animation, Video Editing, Logo Design
We filmed, animated, and illustrated video content in-house. Videos, gifs, and still images were shared across social channels for this low-budget campaign.
The microsite for the pop-up store let visitors shop the inventory in an experience removed from the main Indiegogo site.